CIBC's client website finishes 2007 on top
Highest-Scoring Canadian bank tops best U.S Bank Score TORONTO, Dec. 10 /CNW/ - CIBC (CM: TSX;NYSE) - CIBC's client website, www.cibc.com, has received the highest score in 2007 when comparing the overall scores of two separate studies conducted by Forrester Research Inc. in 2007. Forrester evaluated the seven largest Canadian banks' websites for the past two years. This year, rankings have been expanded to a separate review of the top five U.S. banks in terms of assets. When comparing the overall scores of the two studies, CIBC's client website www.cibc.com, topped the scoring as the "the strongest overall site" in the Canadian review. In addition, "U.S. bank websites did not score as well as Forrester had anticipated," wrote Brad Strothkamp in his November 2007 report, "2007 U.S. Bank Public Website Rankings. CIBC topped the year's rankings by excelling in many of the key assessment areas, including website navigation and presentation, along with providing strong product content and tools," wrote Strothkamp in his April 2007 report, "2007 Canadian Bank Public Website Rankings". "Our clients' are using online banking more and more because it is easy to do and accessible anywhere 24/7," said Christina Kramer, CIBC's Executive Vice-President, Distribution Services. "We believe being ranked the best in the Canadian report clearly reflects our focus and investment in providing our clients the best online service by constantly listening to their recommendations as to how we can do better." CIBC is a leading North American financial institution with nearly 11 million personal banking and business clients. CIBC offers a full range of products and services through its comprehensive electronic banking network, branches and offices across Canada, in the United States and around the world. You can find other news releases and information about CIBC in our Press Centre on our corporate website at www.cibc.com.
For further information:
For further information: Contact Doug Maybee, Director, External Communications and Media Relations, CIBC, Tel: (416) 980-7458, firstname.lastname@example.org