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Media Advisory & Photo Opportunity - Winterlude gets rosier with special 'CIBC Skate for the Cure' this Valentine's Day
  • Alison Phillips, General Manager, CIBC and volunteer Regional Run Champion, laces up in pink for the CIBC Skate for the Cure to

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Skaters lace up in pink on the Rideau Canal to support the Canadian Breast Cancer Foundation

OTTAWA, Feb. 12, 2016 /CNW/ - CIBC (TSX: CM) (NYSE: CM) -- As official sponsor of Ottawa's annual Winterlude festival and presenting sponsor of the Rideau Canal Skateway, CIBC invites visitors to don pink for a special "CIBC Skate for the Cure" on February 14 in support of the Canadian Breast Cancer Foundation (CBCF). The event will help raise awareness for the estimated one in nine Canadian women expected to be diagnosed with breast cancer in her lifetime.

WHEN:    

Sunday, Feb. 14, 2016
   

10:30 a.m.

   

WHERE:    

Rideau Canal Skateway
 

CIBC Rest Area on Fifth Ave.
   

WHO:   

Ottawa Mayor Jim Watson
 

Marie-José Barrette, Senior Manager, Canadian Breast Cancer Foundation CIBC
Run for the Cure
 

Derek Mainville, District Vice-President, Ottawa East, CIBC
 

Thousands of visitors including CBCF volunteers, CIBC team members, family and
friends

   

WHAT:
  • Raise breast cancer awareness
  • Wear pink to show your love and support for those affected by breast cancer
   

ACTIVITIES:      

  • Meet CBCF volunteers and warm up at CIBC Rest Area's fire pit;
  • Enjoy a hot beverage, including pink tea
  • Free sleigh rentals Feb. 13-15, courtesy of CIBC
  • Onsite entertainment and surprise giveaways
 
 
 

 

About CIBC

CIBC is a leading Canadian-based financial institution with 11 million individual, small business, commercial and institutional clients. CIBC and its employees invest in the social and economic development of communities, with a focus on Kids, Cures and Community. In 2015, CIBC contributed more than $65 million to support community initiatives across Canada. This year, CIBC will mark its 20th year as title sponsor of the Canadian Breast Cancer Foundation CIBC Run for the Cure and over two decades of support for breast cancer research and treatment.  Ongoing news releases and more information about CIBC can be found at www.cibc.com/ca/media-centre/ or by following on Twitter @CIBC, Facebook (www.facebook.com/CIBC) and Instagram @CIBCNow.

About the Canadian Breast Cancer Foundation

Canadian Breast Cancer Foundation (CBCF) is the leading community-driven organization in Canada dedicated to creating a future without breast cancer. Its investments in innovative and relevant research and education have led to progress in breast cancer prevention, diagnosis, treatment and care. Since 1986, CBCF has been at the forefront of a nationwide movement supporting and advocating for the breast cancer community. For more information, visit www.cbcf.org

SOURCE Canadian Imperial Bank of Commerce

Image with caption: "Alison Phillips, General Manager, CIBC and volunteer Regional Run Champion, laces up in pink for the CIBC Skate for the Cure to help raise breast cancer awareness and prevention. (CNW Group/Canadian Imperial Bank of Commerce)". Image available at: http://photos.newswire.ca/images/download/20160212_C5826_PHOTO_EN_619410.jpg

For further information: Caroline Van Hasselt, Director, External Communications, CIBC, 416-784-6699, Caroline.VanHasselt@cibc.com
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