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Canadian homeowners trim spending on home renovations in 2018: CIBC Poll

Spending drops as much as 25 per cent in some provinces as more homeowners focus on wear and tear

TORONTO, May 31, 2018 /CNW/ - CIBC poll (CM:TSX) (CM:NYSE) – While nearly half (45 per cent) of Canadians plan to renovate their home this year, spending is down 7 per cent to about $11,000 -- its lowest in five years—as more homeowners focus on home maintenance and repairs, finds the annual CIBC Home Renovations Poll.

Canadian homeowners trim spending on home renovations in 2018: CIBC Poll (CNW Group/CIBC - Consumer Research and Advice)

"Canadians continue to see the value of investing in their homes, but they're taking a very practical approach by focusing on lower-cost projects this year," says Edward Penner, Executive Vice-President, CIBC Personal and Small Business Banking. "No matter how big or small the project, your first step is to figure out what's needed, what you can afford and how you're going to pay for it so you can enjoy your space without the worry of overspending and unnecessary debt."

Key poll findings:

  • 45 per cent of Canadian homeowners intend to repair or improve their home this year, compared to 48 per cent in 2017
    • $11,000 is the average they plan to spend on their home, down from roughly $11,800 last year
      • Ontarians plan to spend $13,600, the highest in the country, but down from $16,000 last year
      • Albertans plan to spend $8,100, the lowest in the country, but up compared to $7,400 last year
      • Spending drops to $9,900 in British Columbia from $13,200 last year
      • Spending edges higher in Quebec and Atlantic Canada at $9,900 and $9,500 respectively
  • Top renovation projects include basic maintenance (52 per cent); landscaping (39 per cent); and bathroom renovations (39 per cent)
  • Majority (86 per cent) believe any renovation is an investment in the value of their home
  • 59 per cent will use cash or savings to fund their projects, while 29 per cent will cover the costs with a loan, line of credit or credit card
  • Two in five (44 per cent) will cover the expense right away, while a third (34 per cent) expect it to take up to a year, and another 15 per cent don't expect to pay it off for a year or longer

Fewer big-ticket renos in Western Canada, yet few plan to stick to a budget

The survey reveals that many more homeowners in Western Canada plan to renovate this year than two years ago. Yet, their spending has dropped sharply as the focus shifts from full-scale renovations to budget-friendly fixes, such as painting, flooring and general repairs. In Alberta, although planned expenditures are up 9 per cent from last year, they're down by as much as 65 per cent from 2016 when homeowners spent on average $23,000. Similarly, in British Columbia, spending fell 35 percent to $9,900 from $15,522 over the same period. 

"Staying on top of maintenance and repairs may not be as exciting as remodeling your kitchen, but these smaller projects can go a long way to brighten up your home and save you money down the road," says Mr. Penner.

The survey also revealed that while the vast majority (87 per cent) of poll respondents agree renovations can easily lead to overspending, almost two-thirds (63 per cent) of homeowners don't have a budget for their upcoming project.

 "Whatever the size of your project, don't plan down to your last dollar. Be sure to allow for overages or unexpected expenses," says Mr. Penner. "If you choose to use a credit card to make purchases for your renovation to earn rewards, be sure to have a plan in place to pay off the balance, so your project doesn't end up costing you more than you plan for," he adds.

Aging boomers prefer to renovate than sell

The poll findings also show that most (71 per cent) Canadian homeowners aged 55+ would prefer to stay put and renovate their current home than sell it and move elsewhere. Boomers plan to spend about $10,800 on average, down 36 per cent from $16,800 last year, to address wear and tear primarily.

Moreover, while as many as 71 per cent of Canadians believe a renovation or home project is a great way to keep busy in retirement, almost half (45 per cent) of boomers would prefer to hire a contractor than do the work themselves.

"The decision to downsize or stay in your family home as you age comes down to how you plan to spend your retirement years," says Mr. Penner. "While downsizing may reduce your upkeep and free up funds to finance other goals like travelling, renovating your space to fit your changing needs as you age can keep you in a home and neigbourhood you love."

While federal and provincial tax incentives can help offset the cost of renovations that improve accessibility for seniors, the poll found that a third (35 per cent) of respondents aren't clear on what tax deductions or credits are available to them.

"If you choose to stay put and renovate your space, be sure to speak to your financial advisor who can help you understand what how to best finance your project within the context of your overall financial plan," adds Mr. Penner.

CIBC's Home Renovation Checklist can help homeowners with valuable tips and advice to keep their project on track.

Renovation Tips

  1. Be clear about what will (and won't) be part of your renovation
  2. Spend the time to research all your costs upfront and shop around for better prices
  3. Set a budget and stick to it
  4. Speak to a financial advisor about how to best finance your renovation and consider any tax incentives available
  5. If borrowing, opt for a low-cost borrowing option like a secured line of credit, and make a plan to pay it off quickly by automating your payments

KEY POLL FINDINGS:

Percentage of all Canadians homeowners who plan to renovate in the next 12 months:


2018

2017

2016

National

45 %

48 %

37 %

BC

39 %

39 %

32 %

AB

45 %

48 %

33 %

MB/SK

43 %

48 %

37 %

ON

46 %

49 %

41 %

QC

46 %

48 %

39 %

ATL

53 %

53 %

32 %

 

Average spend for Canadian homeowners who plan to renovate:


2018

2017

2016

Average amount

$10,959

$11,795

$13,017

$1 to $4,999

29 %

29 %

27 %

$5,000 to $9,999

17 %

24 %

20 %

$10,000 to $14,999

13 %

12 %

15 %

$15,000 to $24,999

10 %

9 %

9 %

$25,000 or more

8 %

9 %

10 %

I don't know

22 %

16 %

19 %

 

Average spend for Canadian homeowners who plan to renovate, by province/region:


2018

2017

2016

National

$10,959

$11,795

$13,017

BC

$9,879

$13,188

$15,522

AB

$8,073

$7,351

$22,952

MB/SK

$10,232

$8,288

$7,709

ON

$13,603

$15,988

$13,878

QC

$9,909

$8,445

$7,933

Atlantic

$9,482

$9,212

$10,837

 

How Canadian homeowners who plan to renovate will fund their renovation projects:


2018

2017

2016

Cash and savings

59 %

67 %

56 %

Home equity line of credit

11 %

7 %

11 %

Line of credit or loan

9 %

10 %

12 %

Credit card

9 %

8 %

15 %

Insurance claim/pay out

1 %

1 %

-

Other or I don't know

11 %

6 %

5 %

 

Top five planned home renovations for Canadian homeowners who plan to renovate:


2018

2017

2016

Basic maintenance (including painting, flooring, general repairs, replacing appliances)

52 %

48 %

54 %

Landscaping (including outdoor deck, patio, driveway)

39 %

38 %

42 %

Bathroom renovations

39 %

31 %

33 %

Replacing windows or doors

29 %

23 %

23 %

Kitchen renovations

28 %

26 %

26 %

 

CIBC Home Renovation Poll Disclaimer:  On May 2nd and May 9th  2018 an online survey was conducted in two parts among a total of 3,017 randomly selected Canadian adults who are Maru Voice Canada panellists. The surveys were executed by Maru/Blue. For comparison purposes, a probability sample of this size has an estimated margin of error (which measures sampling variability) of +/- 2.5%, 19 times out of 20. The results have been weighted by education, age, gender and region (and in Quebec, language) to match the population, according to Census data. This is to ensure the sample is representative of the entire adult population of Canada. Discrepancies in or between totals are due to rounding.

About CIBC

CIBC is a leading Canadian-based global financial institution with 11 million personal banking, business, public sector and institutional clients. Across Personal and Small Business Banking, Commercial Banking and Wealth Management, and Capital Markets businesses, CIBC offers a full range of advice, solutions and services through its leading digital banking network, and locations across Canada, in the United States and around the world. Ongoing news releases and more information about CIBC can be found at www.cibc.com/en/about-cibc/media-centre.html or by following on LinkedIn (www.linkedin.com/company/cibc), Twitter @CIBC, Facebook (www.facebook.com/CIBC) and Instagram @CIBCNow.

SOURCE CIBC - Consumer Research and Advice

For further information: Jessica Botelho, Public Relations, 416-980-8859 or jessica.botelho@cibc.com
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