CIBC's total raised hits $3 million to help create a future without breast cancer
Generosity of clients and employees helps reach new benchmark TORONTO, Nov. 5 /CNW/ - In addition to the $1.4 million that was raised by CIBC (CM: TSX; NYSE) employees, their family and friends in support of the 2008 Canadian Breast Cancer Foundation CIBC Run for the Cure, CIBC is proud to announce that contributions from "pink" products reached $1.6 million. The total contribution of $3 million goes directly to the Canadian Breast Cancer Foundation. Pink products were available in CIBC branches across Canada from June to October 2008 and 100 per cent of the net proceeds went directly to the Canadian Breast Cancer Foundation to support breast cancer research, education and awareness. This year's line of fundraising products included necklaces, bank card protectors, dog leashes, car magnets, pink ribbon socks, playing cards and pink M&M's chocolate candies. "Every dollar raised brings us one step closer to creating a future without breast cancer - a goal that is important to all of us," said Sonia Baxendale, Senior Executive Vice-President, CIBC Retail Markets. "We want to thank our clients for sharing in this goal and joining with our 13,500 volunteers and members of Team CIBC to make this year's Run such a tremendous success." "We are truly grateful to CIBC's employees and its clients who donated generously to the Canadian Breast Cancer Foundation through this year's pink campaign," said Alison J. Youngman, Chair, Foundation national board. "The funds will support breast cancer research initiatives and relevant education programs across the country. We thank CIBC for its leadership and its continuous support; together we are making a difference." About the Canadian Breast Cancer Foundation CIBC Run for the Cure The Run is the country's premier fundraising event dedicated to creating a future without breast cancer. The 2008 Run took place on Sunday, October 5th. It was an extraordinary experience that connected 170,000 Canadians in 55 communities all across the country. Together, $28.5 million was raised to fund innovative and relevant breast cancer research, education, and awareness programs. About CIBC CIBC is committed to supporting causes that matter to our clients, our employees and our communities. We aim to make a difference in communities through corporate donations, sponsorships and the volunteer spirit of employees. With a strategic focus on youth, education and health, and employee commitment to causes including the Canadian Breast Cancer Foundation CIBC Run for the Cure, United Way and the CIBC World Markets Children's Foundation, we are investing in the social and economic development of communities across the country. In 2007, CIBC group of companies contributed more than $36 million worldwide to charitable organizations and community initiatives. Of this, $27 million was invested in Canada to support national regional and local organizations. To learn more, visit www.cibc.com/pas About the Canadian Breast Cancer Foundation The Canadian Breast Cancer Foundation is the leading national volunteer-based organization dedicated to creating a future without breast cancer. The Foundation works collaboratively to fund, support, and advocate for: relevant and innovative breast cancer research; meaningful education and awareness programs; early diagnosis and effective treatment; and a positive quality of life for those living with breast cancer. For more information visit www.cbcf.org.
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For further information: Doug Maybee, Director, CIBC External Communications & Media Relations, (416) 980-7458, firstname.lastname@example.org